
A recent tourism editing job had me scouring through many translated websites of hotels (Spanish to English, my pair) and I was appalled to see the same mistakes made again and again.
Of course, this might be because the company used machine translation (MT) or non-native speakers for the job. Because a lot of people think tourism texts are so simple that MT will be good enough.
Unfortunately, that’s why many in the sector refuse to allocate a high enough budget to translating their marketing material. The less they are willing to spend, the more likely their translated text will fail.