Back in June, Hanna Sles wrote a popular piece for My Words for a Change giving four reasons why every translator should blog. When I first started blogging four years ago, many colleagues, especially those focused on marketing our services, insisted that running a blog was a must. I almost felt guilty that I was still sitting in front of a blank screen, racking my brains for something—anything—to say to get started. And it wasn’t until I attended my first ever translation conference that I finally felt I’d hit on a topic worth writing about.
But is blogging everything it’s cut out to be? Judging by a recent clean-up of broken links on my site, several translators have deleted their blogs and I’m aware of many others that haven’t written anything for a while. So, is blogging worthwhile? I’m going to play devil’s advocate today and look at four reasons why it might not be.